Welcome and Virtual Worlds 2008 Main Keynote
- Christopher V. Sherman, Executive Director, Virtual Worlds Conference

Keynote
 - Jeffrey B. Yapp, Executive VP, MTV Networks Music And Logo Enterprise Group
 - Kyra E. Reppen, Senior Vice President & General Manager, Neopets

Advertising Strategies In Virtual Worlds
As in any successful advertising and sponsorship campaign, brands need to associate themselves with high quality virtual worlds content that allows them to engage with consumers effectively and on their own terms. In 2007's  rush to participate in virtual worlds, many brands forgot that principle and hurried to build their own virtual world identities only to remember that they weren't  in the content business. This session provides detailed insight on how to create successful advertising and sponsorship strategies within virtual worlds and achieve your objectives.
Teemu Huuhtanen, President, NA & EVP Habbo Business, Sulake Corporation Ltd.
Greg Verdino, Chief Strategy Officer, crayon (moderator)
Samantha Skey, EVP, Strategic Marketing Group Alloy Media + Marketing
Alexis Rodriguez, Vice President of Integrated Marketing, MTV Networks
Antony van Zyl, Managing Director, Simuality
Michael Wilson, CEO, Makena Technologies

Virtual Goods and Branded Virtual Goods: The New Way to Revenue
How do you generate revenue from your brand online?  Think differently.  Kids and adults are now spending millions of dollars every month on virtual items to outfit their avatars, virtual homes and even their Facebook pages. The next big way to extend revenue generation from your brand is a $1 at time.  Just as ringtones have created billions of dollars in new revenue for the music industry, branded virtual items offer content owners a similarly new monetization opportunity.  But wait there’s more: Branded Virtual Items offer brand advertisers a new method of engagement and awareness in virtual world environments without the hassles of large scale virtual world builds, offering huge savings and fantastic reach.
Giff Constable, Chief Operating Officer, The Electric Sheep Company
Craig Sherman, CEO, Gaia Online
Ginsu Yoon, VP of Business Affairs, Linden Lab
Reuben Steiger, CEO, Millions of Us

The Evolution of Games and Social Networks: Virtual Worlds Everywhere. With the planned introduction of Sony's Home for the PlayStation3 and multiple virtual worlds providers now creating widgets for Facebook,  Bebo, and other social networks, we're seeing virtual worlds reach out to every part of the Web and consumer life. This session offers a detailed understanding of how virtual worlds are taking advantage of these emerging distribution formats and how you can leverage Virtual Worlds Everywhere. 
Andrew (Roo) Reynolds, Metaverse Evangelist, IBM (moderator)
Mark Limber, Product Manager, Google, Inc.
Sean Ryan, CEO, Meez
Christian Lassonde, President & CoFounder, Millions of Us
Susan Panico, Senior Director, PLAYSTATION Network, Sony Computer Entertainment America

The Rise of User Generated Virtual Worlds
Just as MySpace, Facebook, Bebo and other social networking sites have boosted the proliferation of user-generated content and personal spaces, new virtual worlds technologies offer consumers the opportunity to not only play in a virtual world, but create their own. As a content provider or brand advertiser, how do you capitalize on the phenomenon when everyone has their own virtual world?
Mark Zohar, Founder and Senior Vice President, SceneCaster
Peter Haik, CEO & Co-Founder, Metaversatility, Inc. (moderator)
Bruce Joy, CEO & Co-Founder, VastPark
Jason Hable, Director of Business Development, Areae